I’m a fan of practical tips. Ones that talk about what you can do to improve your real estate blogging. Here’s a post that sets out 5 tips to help you build a community on your blog. The takeaway for me is to be yourself and use your blog to connect emotionally with your reader – rather than intellectually. After all most people do business with friends so a blog that builds this kind of relationship will do well.
So the lessons for real estate bloggers:
- Don’t just blog your listings. You need to add more value that that.
- Write about the lifestyle that your properties will deliver
- Become the center of your community by writing about local businesses and services, taking photos and keeping readers up to date with developments
- Encourage two-way communication – just like you would with a friend.
Check out the full post on bloggodown.